What is it for?
Allow visitors to create their own personalized visit path
Facilitate post-event contact
Provide exhibitors with an indicator of interest for their products or their booth
Better analyze user preferences using the integrated statistics
How does it work?
Favoriting is available on all objects of the following types:
Exhibitor
Exhibitor product
Item from a custom collection (e.g.: projects)
A a "star" icon is displayed at the top right of the exhibitor/product card on the relevant website sections.
By clicking it, the attendee adds the item to their favorites.
This action can be performed:
from a card list
from the detail page of an exhibitor or a product
⚠️ Only logged-in participants can use the feature. It is therefore linked to the personal area or to an active user session.
Configure the available favorite types
Go to Engagement > Favorites (see the tab in the screenshot above) to select the objects on which favoriting is allowed :
✅ Exhibitors
✅ Products
✅ Sessions
Simply check the desired items, then click Save.
Once these options are activated, the feature becomes available on your website, provided the participant is logged into their personal area.
For participants
Each logged-in participant has access to their favorites from their personal area :
They can find all the exhibitors, products or projects they have added.
They can view them again or remove them from their favorites.
Depending on the site configuration, they can get in touch directly from this list.
For exhibitors
Exhibitors can :
see how many times their products or their booth have been favorited,
identify interested participants, if this data is made visible,
adapt their communication or post-event follow-ups using this behavioral data.
