What is a snippet?
A snippet (or "code excerpt") is a customized portion of HTML code that you can insert into a specific section of your site or an email to:
add dynamic or conditional content,
insert an animation or a manually styled element,
invoke custom logic beyond what Eventmaker natively allows.
Prerequisites
Configuring a snippet requires HTML skills.
No support is provided for the content of custom snippets.
Activating or developing a snippet may incur additional costs. Contact your CSM to assess feasibility and implications.
Where to create a snippet?
You can create a snippet from:
an email (via the snippet section in the email builder),
or a website page (via the snippet section in our CMS).
Steps:
Go to the content editor (page or email).
Click Add a section.
Select Snippet from the list of sections.
Click + Create a new snippet.
An HTML input window opens.
You can now write your code.
Naming and saving a snippet
Give your snippet a clear name (e.g.:
CTA_inscription_exposants).Click Save.
You can edit the snippet from the same interface at any time.
Testing your snippet
Before publishing a page or an email containing a snippet:
Test it on a test page or before going live with your site|sending your email.
Check:
that dynamic variables are correctly handled,
the rendering on different screens (responsive),
browser compatibility.
Best practices
Do not modify a snippet in production without testing it.
Comment your HTML code to facilitate review and maintenance.
Ensure the section is properly restricted if needed (logged-in participants only).
Keep a history of snippets used per event (shared file, internal documentation, etc.).
What snippets do not allow
Execute complex JavaScript.
Modify Eventmaker's internal behaviors.
Interact directly with the database or third-party systems without an iframe or external API.
Need help?
If you need custom development or assistance with a snippet, contact your Customer Success Manager (CSM). This service may be subject to an additional quote.

